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DLP technology made these Mitsubishi projectors smart enough to earn a Ph.D. Copy highlighted several key benefits reminding consumers they were getting the highest degree of performance with Mitsubishi
(intro copy)
The Ph.D of DLP
Mitsubishi’s line of ColorView projectors delivers the highest degree of performance available today. From lightweight portables to professional, installation-quality models, they combine Mitsubishi’s latest innovations with Texas Instruments’ Digital Light Processing technology for maximum clarity and picture fidelity.
Client: Mitsubishi Electric
Written by Alex A. Kecskes
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Alex A. Kecskes has written over 1,000 published articles and blogs on a wide variety of topics. He has also written hundreds of ads, brochures, mailers, radio spots, video scripts and web pages for ad agencies and Fortune 500 firms.
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